Founded in 2013 by award-winning blogger and make up artist to the stars, Huda Kattan, Huda Beauty rose to fame with the launch of its customisable falsies. Going on to create an entire make up range, the eponymous label has become one of the fastest-growing beauty brands worldwide… and isn’t showing any signs of slowing down. Enter: the Easy Blur Foundation (30ml), a featherlight formula that grants medium-to-full coverage and an ultra-smooth finish.

Huda Beauty’s Easy Blur Foundation (30ml) is designed to even the look of your complexion and add a smoothing finish.

Boasting a serum-like texture, this formula can be layered to deliver anything between a medium to full coverage effect. Powered by popular skin care ingredients, it’s infused with pore-blurring silica and 1.5% niacinamide, which not only keeps your make up fresh and plump all day long, but it also improves the appearance of your skin over time. Oh, and did we mention its long-lasting abilities? This foundation has a 12-hour long wear, so there’s no need to t